Politicians are increasingly using different forms of entertainment to interact with the citizens rather than preaching policies after policies. This is evident in most contemporary popular culture where prior to election, media will emphasize on the different political campaigns to rally voters. I guess for politicians to be in touch with citizens, they have to to withdraw their roles as being a politician and become the ordinary every day living citizen just to see things their point of view instead of politicians’ point of view- otherwise, there will always be a barrier between them.
Entertainment is the best form of communication because everyone loves some sort of entertainment and it is something people watch. In most Asian countries, tv channels organise and produce tv shows to invite guests to be on the show so that when politicians enter the show, the role as being a politician are not seen but rather, he/she can give citizens a different view of his/her personality apart from being a politician. In one of the readings, it mentions that we live in a mediacracy rather than a democracy because often, it is the media that influence/form the way we see things (should i say, package everything nicely together in the hope of making us believe as well). And entertainment and media has a very strong connection there so it is using this connection that can bring closer the gap between politicians and citizens.
